Victoria Silvstedt, the renowned model and Hollywood actress, is set to take center stage in an exciting new campaign for Lyllo Casino, operated by the esteemed ComeOn Group. This partnership marks a significant step for the Swedish casino as it looks to enhance its brand image on an international scale, building on existing collaborations with local celebrities.
With a career that spans across the realms of modeling, acting, and media appearances, Silvstedt’s accomplishments speak for themselves. From being crowned Miss Sweden to being named Playboy Playmate of the Year and gracing over 500 magazine covers, she brings a wealth of experience and star power to the table. Teaming up with Swedish podcaster, actress, and designer Carolina Gynning, Silvstedt is all set to star in a new campaign that aims to elevate the visibility of Lyllo Casino.
The concept behind the advertisement is ingenious, depicting Silvstedt as the ambassador who will introduce the Swedish brand to an American audience, bridging the gap between two continents through the world of gaming and entertainment. Efi Peleg, ComeOn Group’s Chief Marketing Officer, expressed his excitement about the collaboration, stating, “We are absolutely delighted to welcome Victoria to our team of brand ambassadors. Her energy and enthusiasm perfectly complement Lyllo Casino’s brand values. This partnership is more than just a collaboration; it’s a celebration of what Lyllo stands for – a fun and vibrant gaming experience.”
In a strategic move to further enhance its offerings, ComeOn Group recently partnered with Highlight Games to expand Lyllo Casino’s virtual sports portfolio, catering to the evolving preferences of its diverse customer base. As Silvstedt gears up to captivate audiences with her charm and charisma in the upcoming campaign, Lyllo Casino is poised to make a splash in the world of online gaming and entertainment, solidifying its position as a leading player in the industry.